Corporate UX Design Fundamentals Training Course

1. What is UX?
   • Definition and importance
   • Evolution of UX design
2. UX vs. UI
   • Key differences and similarities
   • Roles and responsibilities
3. Steps of UX
   • Research
   • Methods and importance
4. User and business goals
   • Defining user goals
   • Aligning business objectives

1. What is user research?
   • Methods and approaches
   • Importance of user research
2. User profiles
   • Creating user personas
   • Techniques and applications
   • Segmenting user groups
3. How to ask people questions?
   • Techniques and best practices
   • Surveys, interviews, and observations
   • Analyzing user responses
4. Design patterns
   • Recognizing and applying patterns
   • Common patterns in UX design
   • Adapting patterns to user needs
5. Designing for devices
   • Responsive design principles
   • Fluid grids, flexible images
   • Adaptive design techniques
   • Device-specific customizations

1. What is information architecture?
   • Definition and importance
   • Elements of IA
2. Types of information architecture
   • Hierarchical
   • Structure and navigation
3. Sequential
   • Steps and processes
4. Matrix
   • Grid and network structures

1. Weight
   • Importance and impact
   • Visual weight and balance
   • Applying weight in design
2. Contrast
   • Types and application
   • Light/dark, color contrast
   • Importance in user engagement
3. Depth
   • Creating depth in design
   • Layering and shadowing
   • Enhancing user experience with depth
4. Color
   • Color theory and application
   • Color wheel, contrast, harmony
   • Psychological effects of colors
5. Alignment
   • Types of alignment
   • Left, right, center
   • Importance in layout design
6. Proximity
   • Grouping and spacing
   • Importance in visual clarity
   • Enhancing user focus
7. Repetition
   • Benefits and usage
   • Consistency in design
   • Creating visual rhythm
8. Line
   • Types and usage
   • Vertical, horizontal, diagonal
   • Guiding user’s eye
9. Edge
   • Defining and using edges
   • Creating boundaries
   • Enhancing visual separation
10. Pattern breaking
    • When and how to break patterns
    • Creating visual interest
    • Balancing consistency and novelty

1. Z-pattern
   • Understanding and application
   • Eye movement and design
   • Optimizing content placement
2. F-pattern
   • Understanding and application
   • Reading patterns and web design
   • Designing for effective scanning

Module 6: Layout Design

1. Browsing
   • Designing for browsing experience
   • Guiding user navigation
   • Enhancing user engagement
2. Searching
   • Optimizing search UX
   • Search fields and filters
   • Improving search relevance
3. Discovery
   • Enhancing user discovery
   • Content presentation and highlighting
   • Encouraging exploration

1. Wireframe
   • Purpose and importance
   • Blueprint of design
   • Creating effective wireframes
2. The fold
   • Above vs. below the fold content
   • Impact on user engagement
   • Designing for first impressions
3. Images
   • Image selection and placement
   • Visual appeal and relevance
   • Optimizing image load times
4. Headlines
   • Writing effective headlines
   • Clarity and engagement
   • Enhancing content readability
5. Lines of interaction
   • Directing user attention
   • Visual cues and direction
   • Encouraging user interactions

1. Calls-to-action
   • Designing effective CTAs
   • Placement, size, and color
   • Optimizing CTA for conversion
2. Labels
   • Importance and best practices
   • Clear and informative labeling
   • Designing user-friendly labels
3. Placeholders
   • Guidelines and best practices
   • Placeholder text and functionality
   • Enhancing form usability
4. Instructions
   • Writing clear and concise instructions
   • User guidance and clarity
   • Reducing user errors
5. Buttons
   • Design and usability
   • Button design principles
   • Enhancing user interaction

1. Conditioning
   • User behavior and conditioning
   • Psychological triggers and responses
   • Designing for habit formation
2. Persuasion
   • Principles of persuasive design
   • Persuasive techniques and methods
   • Influencing user decisions
3. Experience
   • User experience and its importance
   • Factors affecting user experience
   • Enhancing user satisfaction

1. What is Data?
   • Types and sources
   • Quantitative and qualitative data
   • Collecting user data
2. Summary
   • Summarizing user data
   • Data interpretation and presentation
   • Extracting insights from data
3. Statistics
   • Understanding user statistics
   • Key metrics and analysis
4. Graph shapes
   • Types of graphs in UX
   • Bar, Pie, Line graphs
   • Visualizing data effectively
5. Tests
   • User testing
   • A/B Testing, Heatmaps
   • Analyzing and interpreting test results