Corporate Marketing Strategy and Planning Training Course

Edstellar’s Marketing Strategy and Planning instructor-led training course equips professionals with essential skills such as strategic analysis, market research, and performance measurement. The course covers inflexibility, planning and brand equity. Upskill your team with skills to stay ahead of the competition and achieve long-term success.

16 - 24 hrs

Instructor-led (On-site/Virtual)

English

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Marketing Strategy and Planning Training

About Learning Outcomes Benefits Course Outline Pricing Target Audience Pre-requisites Trainers

Drive Team Excellence with Marketing Strategy and Planning Training for Employees

Empower your teams with expert-led on-site/in-house or virtual/online Marketing Strategy and Planning Training through Edstellar, a premier corporate training company for organizations globally. Our tailored Marketing Strategy and Planning corporate training course equips your employees with the skills, knowledge, and cutting-edge tools needed for success. Designed to meet your specific needs, this Marketing Strategy and Planning group training program ensures your team is primed to drive your business goals. Transform your workforce into a beacon of productivity and efficiency.

Marketing Strategy and Planning is the process of crafting a roadmap that guides how a team will market its products or services to its target audience. The course helps professionals to develop effective marketing strategies tailored to their specific objectives and target audience. Marketing Strategy and Planning training effectively navigates market dynamics, understands customer needs, and strategically positions their offerings for sustainable growth and competitiveness.

Edstellar's virtual/onsite Marketing Strategy and Planning training course offers customization and employs cutting-edge methodologies. Our instructors are recognized for their mastery of Marketing Strategy and Planning instructor-led training courses and possess vast expertise in crafting and executing strategic marketing plans, including market analysis, segmentation, targeting, and positioning.

Key Skills Employees Gain from Marketing Strategy and Planning Training

Marketing Strategy and Planning skills corporate training will enable teams to effectively apply their learnings at work.

Market Analysis
Strategic Planning
Competitive Intelligence
Brand Positioning
Target Segmentation
Marketing Mix Optimization

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Marketing Strategy and Planning Training for Employees: Key Learning Outcomes

Edstellar’s Marketing Strategy and Planning training for employees will not only help your teams to acquire fundamental skills but also attain invaluable learning outcomes, enhancing their proficiency and enabling application of knowledge in a professional environment. By completing our Marketing Strategy and Planning workshop, teams will to master essential Marketing Strategy and Planning and also focus on introducing key concepts and principles related to Marketing Strategy and Planning at work.

Employees who complete Marketing Strategy and Planning training will be able to:

Identify competitive advantages and opportunities for market expansion
Develop comprehensive marketing plans aligned with organizational objectives
Develop strategies to adapt to changing market dynamics and emerging trends
Analyze market trends and consumer behavior to inform strategic decision-making
Evaluate the performance of marketing initiatives and adjust strategies accordingly
Implement effective branding strategies to differentiate the organization in the market
Collaborate cross-functionally to integrate marketing efforts with overall business strategy
Utilize market segmentation and targeting techniques to reach specific audience segments

Key Benefits of the Marketing Strategy and Planning Corporate Training

Attending our Marketing Strategy and Planning classes tailored for corporations offers numerous advantages. Through our on-site/in-house or virtual/online Marketing Strategy and Planning training classes, participants will gain confidence and comprehensive insights, enhance their skills, and gain a deeper understanding of Marketing Strategy and Planning.

Develops required skills in professionals for effective market positioning
Provides teams with insights into optimizing digital marketing campaigns
Empower professionals with skills in crafting compelling branding strategies
Equips the team with techniques for strategic market analysis and segmentation
Instills ideas in professionals for creating and implementing actionable marketing plans

Marketing Strategy and Planning Training Topics and Outline

Our virtual and on-premise Marketing Strategy and Planning training curriculum is divided into multiple modules designed by industry experts. This Marketing Strategy and Planning training for organizations provides an interactive learning experience focused on the dynamic demands of the field, making it relevant and practical.

Functions of Marketing

Understanding the role of marketing in business
- Marketing and its significance in organizational success
- Role of marketing in driving revenue and growth
Exploring marketing functions and responsibilities
- Identifying various functions
- Discussing responsibilities

Importance of a Marketing Strategy

Defining the concept of a marketing strategy
- Constitutes a marketing strategy and its components
- Differentiating between strategic and tactical marketing approaches
Explaining the significance of strategic planning in marketing
- Importance of aligning marketing efforts with organizational goals
- Strategic planning guides resource allocation and decision-making

Advantages of a Marketing Strategy

Identifying the benefits of having a well-defined marketing strategy
- Market positioning and competitive advantage
- How a strategic approach improves efficiency and effectiveness in marketing activities
Illustrating case studies of successful marketing strategies
- Analyzing real-world examples of companies
- Extracting lessons and best practices from case studies

Disadvantages of a Marketing Strategy

Recognizing potential pitfalls and challenges in marketing strategy implementation
- Common obstacles
- How inadequate planning or execution can lead to strategy failure
Discussing strategies for mitigating risks and overcoming obstacles
- Proactive approaches to address challenges and minimize risks
- Strategies for adapting and iterating marketing plans in response to changing circumstances

Activities in Marketing Strategies

Exploring key components of a marketing strategy, such as market analysis and segmentation
- Techniques for gathering market data, analyzing trends, and identifying target audiences
- Strategies to tailor marketing efforts to specific customer segments
Understanding the importance of branding, pricing, and promotion in marketing
- Branding in creating differentiation and building customer loyalty
- Strategies and promotional tactics

Steps in Strategic Marketing Planning

Outlining the process of developing a strategic marketing plan
- Breaking down the steps involved in crafting a comprehensive marketing plan
- Discussing the importance of setting clear objectives
Discussing techniques for setting marketing objectives and goals
- Exploring SMART criteria
- Sharing techniques for aligning marketing goals

Phases of the Strategic Marketing Process

Breaking down the strategic marketing process into manageable phases
- Identifying distinct phases
- Marketing process and dependencies
Providing examples of activities and tasks associated with each phase
- Illustrating activities
- Highlighting key milestones and deliverables

Factors Necessary for a Successful Implementation Phase

Identifying critical success factors for implementing a marketing strategy
- Discussing factors such
- Communication and stakeholder engagement
Discussing strategies for overcoming implementation challenges
- Tactics for overcoming common barriers
- Role of adaptability and flexibility

Strategies to Create Customer Awareness/Want

Exploring techniques for generating customer interest and desire
- Discussing strategies
- Exploring techniques
Discussing tactics for building brand awareness and driving customer engagement
- Sharing tactics for increasing brand visibility
- Discussing strategies for fostering customer engagement and loyalty

This Corporate Training for Marketing Strategy and Planning is ideal for:

What Sets Us Apart?

Marketing Strategy and Planning Corporate Training Prices

Our Marketing Strategy and Planning training for enterprise teams is tailored to your specific upskilling needs. Explore transparent pricing options that fit your training budget, whether you're training a small group or a large team. Discover more about our Marketing Strategy and Planning training cost and take the first step toward maximizing your team's potential.

Request for a quote to know about our Marketing Strategy and Planning corporate training cost and plan the training initiative for your teams. Our cost-effective Marketing Strategy and Planning training pricing ensures you receive the highest value on your investment.

Request for a Quote

Our customized corporate training packages offer various benefits. Maximize your organization's training budget and save big on your Marketing Strategy and Planning training by choosing one of our training packages. This option is best suited for organizations with multiple training requirements. Our training packages are a cost-effective way to scale up your workforce skill transformation efforts..

Starter Package

125 licenses

64 hours of training (includes VILT/In-person On-site)

Tailored for SMBs

Marketing Strategy and Planning Course Completion Certificate

Upon successful completion of the Marketing Strategy and Planning training course offered by Edstellar, employees receive a prestigious course completion certificate, symbolizing their dedication to ongoing learning and professional development. This certificate not only validates the employees' acquired skills but also serves as a powerful motivator, inspiring them to further enhance their expertise and contribute effectively to organizational success.

Target Audience for Marketing Strategy and Planning Training Course

The Marketing Strategy and Planning training course is ideal for marketing professionals, business development teams, product managers, and sales teams.

The Marketing Strategy and Planning training program can also be taken by professionals at various levels in the organization.

Marketing Strategy and Planning training for managers

Marketing Strategy and Planning training for staff

Marketing Strategy and Planning training for leaders

Marketing Strategy and Planning training for executives

Marketing Strategy and Planning training for workers

Marketing Strategy and Planning training for businesses

Marketing Strategy and Planning training for beginners

Marketing Strategy and Planning group training

Marketing Strategy and Planning training for teams

Marketing Strategy and Planning short course

Prerequisites for Marketing Strategy and Planning Training

The Marketing Strategy and Planning training can be taken by professionals with a basic understanding of marketing principles and concepts.

Assess the Training Effectiveness

Bringing you the Best Marketing Strategy and Planning Trainers in the Industry

The instructor-led Marketing Strategy and Planning training is conducted by certified trainers with extensive expertise in the field. Participants will benefit from the instructor's vast knowledge, gaining valuable insights and practical skills essential for success in Marketing Strategy and Planning Access practices.

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Training Delivery Modes for Marketing Strategy and Planning Group Training

At Edstellar, we understand the importance of impactful and engaging training for employees. To ensure the training is more interactive, we offer Face-to-Face onsite/in-house or virtual/online Marketing Strategy and Planning training for companies. This method has proven to be the most effective, outcome-oriented and well-rounded training experience to get the best training results for your teams.

Virtual

Instructor-led Training

Engaging and flexible online sessions delivered live, allowing professionals to connect, learn, and grow from anywhere in the world.

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On-Site

Instructor-led Training

Customized, face-to-face learning experiences held at your organization's location, tailored to meet your team's unique needs and objectives.

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Off-site

Instructor-led Training

Interactive workshops and seminars conducted at external venues, offering immersive learning away from the workplace to foster team building and focus.

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Corporate Marketing Strategy and Planning Training Course

Drive Team Excellence with Marketing Strategy and Planning Training for Employees

Key Skills Employees Gain from Marketing Strategy and Planning Training

Marketing Strategy and Planning Training for Employees: Key Learning Outcomes

Key Benefits of the Marketing Strategy and Planning Corporate Training

Marketing Strategy and Planning Training Topics and Outline

Functions of Marketing

Importance of a Marketing Strategy

Advantages of a Marketing Strategy

Disadvantages of a Marketing Strategy

Activities in Marketing Strategies

Steps in Strategic Marketing Planning

Phases of the Strategic Marketing Process

Factors Necessary for a Successful Implementation Phase

Strategies to Create Customer Awareness/Want

This Corporate Training for Marketing Strategy and Planning is ideal for:

What Sets Us Apart?

Marketing Strategy and Planning Corporate Training Prices

Marketing Strategy and Planning Course Completion Certificate

Target Audience for Marketing Strategy and Planning Training Course

Prerequisites for Marketing Strategy and Planning Training

Assess the Training Effectiveness

Bringing you the Best Marketing Strategy and Planning Trainers in the Industry

Request a Training Quote

Training Delivery Modes for Marketing Strategy and Planning Group Training

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