PPC (Pay Per Click) Corporate Training Course

Pay Per Click (PPC) training by Edstellar is designed to empower employees with the skills to manage and optimize PPC campaigns effectively. The training covers keyword research, ad copywriting, bid management, and campaign analysis. In addition, participants will learn best practices for maximizing ROI for improved PPC strategy.

16 - 24 hrs

Instructor-led (On-site/Virtual)

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About Learning Outcomes Benefits Course Outline Pricing Target Audience Pre-Requisites Trainers

Drive Team Excellence with PPC (Pay Per Click) Corporate Training

On-site or Online PPC (Pay Per Click) Training - Get the best PPC (Pay Per Click) training from top-rated instructors to upskill your teams.

Pay Per Click is one of the most crucial parts of digital marketing. It involves clearly understanding keywords, positioning, target audience, and many other aspects. With Edstellar's Pay Per Click training, professionals can learn how to drive traffic and inquiries from their target audience.

You will also learn about display advertising, conversion optimization, and web analytics through the training course. In addition, the expert trainers help you master bidding methods, ranking algorithms, performance measurement, advertising platforms, lead generation improvement, and search engine marketing so that you can drive measurable returns on investment through your campaigns.

How Does Pay Per Click Training Benefit Professionals?

Professionals can acquire new skills and techniques for managing, optimizing, and tracking PPC campaigns, leading to improved performance.
This training equips professionals with PPC as a powerful tool for aligning website traffic drivers to end goals and achieving many business and marketing goals.
With this training, professionals gain insights into bid management, budgeting, and return on investment (ROI) optimization.
Through this training, professionals can maximize the effectiveness and ROI of their PPC campaigns and deliver better results for their clients.

The training program is an efficient guideline for digital marketing professionals leading growth and success. The expert trainers will assist professionals with a deep understanding of the landscape, the latest trends, and best practices.

Professionals will have sufficient knowledge about ranking algorithms and performance measurement and will be able to analyze the website traffic driving more engagement.

Request a demo to learn more about the training and empower professionals with the Pay Per Click tools and methods.

PPC (Pay Per Click) Training for Employees: Key Learning Outcomes

Develop essential skills from industry-recognized PPC (Pay Per Click) training providers. The course includes the following key learning outcomes:

Able to create, implement, and manage successful PPC campaigns
Understand how to measure and report on the ROI of PPC campaigns
Know the different PPC advertising platforms and their specific features
Understand how to research and select keywords for effective PPC campaigns
Understand the basic concepts and principles of Pay Per Click (PPC) advertising
Know the best practices for landing page optimization and conversion rate optimization
Understand how to track and analyze campaign performance to make data-driven decisions

Key Benefits of the Training

Get this training in your popular languages
Track multiple training projects on the Edstellar platform
Shortlist and select the best Pay Per Click Trainer(s)
Internationally qualified and verified Pay Per Click Trainers
An instructor-led platform for in-person or virtual training across the globe
Dedicated Training Management Solution to plan annual training programs
End to end Training design, plan, operations, and execution with dedicated project coordinators from Edstellar

PPC (Pay Per Click) Training Topics and Outline

This PPC (Pay Per Click) Training curriculum is meticulously designed by industry experts according to the current industry requirements and standards. The program provides an interactive learning experience that focuses on the dynamic demands of the field, ensuring relevance and applicability.

Introduction to PPC

In this module, we will be introduced to Pay Per Click advertising and its benefits. In addition, we will learn about how PPC works and the different types of PPC advertising available.

Creating Effective Ad Copy

Ad copy is an essential component of PPC advertising. This module teaches readers how to craft compelling ad copy that drives clicks and conversions.

Setting Up PPC Campaigns

This module takes us through the process of setting up a PPC campaign. We will learn how to create campaigns, ad groups, and ads in Google and optimize their campaigns for maximum results.

Advanced PPC Techniques

In this module, we will learn about advanced PPC techniques, including remarketing, dynamic ad campaigns, and more. They will also learn how to scale their PPC efforts and expand their reach to new audiences.

Measuring & Optimizing PPC Performance

Measuring and optimizing PPC performance is essential for success. This module teaches us how to track and analyze the performance of their PPC campaigns and make data-driven decisions to improve their results.

Keyword Research & Campaign Planning

This module covers the crucial steps of planning a PPC campaign. We will learn how to conduct keyword research, analyze their target audience, and plan PPC campaigns accordingly.

This Corporate Training for PPC (Pay Per Click) is ideal for:

What Sets Us Apart?

PPC (Pay Per Click) Corporate Training Prices

Elevate your team's PPC (Pay Per Click) skills with our PPC (Pay Per Click) corporate training course. Choose from transparent pricing options tailored to your needs. Whether you have a training requirement for a small group or for large groups, our training solutions have you covered.

Request for a quote to know about our PPC (Pay Per Click) corporate training cost and plan the training initiative for your teams. Our cost-effective PPC (Pay Per Click) training pricing ensures you receive the highest value on your investment.

Request for a Quote

Our customized corporate training packages offer various benefits. Maximize your organization's training budget and save big on your PPC (Pay Per Click) training by choosing one of our training packages. This option is best suited for organizations with multiple training requirements. Our training packages are a cost-effective way to scale up your workforce skill transformation efforts..

Starter Package

125 licenses

64 hours of training (includes VILT/In-person On-site)

Tailored for SMBs

This Corporate Training for PPC (Pay Per Click) is ideal for:

Pay Per Click (PPC) training can be attended by marketing professionals, digital marketing managers, entrepreneurs, business owners, website owners and managers, advertising and media buyers, search engine marketing specialists, PPC consultants, freelancers, and content marketers and writers.

Prerequisites for PPC (Pay Per Click) Training

The course requires a fair understanding of search engines, MS Office suite, online marketing, and internet marketing.

Assess the Training Effectiveness

Bringing you the Best PPC (Pay Per Click) Trainers in the Industry

The instructor-led PPC (Pay Per Click) Training training is conducted by certified trainers with extensive expertise in the field. Participants will benefit from the instructor's vast knowledge, gaining valuable insights and practical skills essential for success in PPC (Pay Per Click) practices.