Corporate B2B Lead Generation Training Course

Edstellar's B2B Lead Generation instructor-led training course enables professionals to refine their targeting strategies, enhance customer engagement, and boost sales conversions to reach their audience effectively. Upskill your team to streamline their marketing efforts, optimize budgets, and achieve a higher ROI.

6 - 8 hrs
Instructor-led (On-site/Virtual)
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B2B Lead Generation Training

Drive Team Excellence with B2B Lead Generation Training for Employees

Empower your teams with expert-led on-site/in-house or virtual/online B2B Lead Generation Training through Edstellar, a premier corporate training company for organizations globally. Our tailored B2B Lead Generation corporate training course equips your employees with the skills, knowledge, and cutting-edge tools needed for success. Designed to meet your specific needs, this B2B Lead Generation group training program ensures your team is primed to drive your business goals. Transform your workforce into a beacon of productivity and efficiency.

B2B Lead Generation identifies and attracts potential business clients to drive sales and growth. It is essential for organizations to expand the customer base, increase revenue, and maintain a competitive edge in the market. The B2B Lead Generation training equips professionals with strategies and tools to effectively identify, engage, and convert potential business clients.

The B2B Lead Generation instructor-led training course provided by Edstellar can be customized to meet team requirements. The virtual/onsite B2B Lead Generation training course led by expert trainers ensures professionals gain practical skills to effectively identify and engage potential business clients, driving sales and revenue growth for their organizations.

Key Skills Employees Gain from B2B Lead Generation Training

B2B Lead Generation skills corporate training will enable teams to effectively apply their learnings at work.

  • Audience Analysis
  • Sales Target Setting
  • KPI Measurement
  • Lead Qualification
  • Campaign Planning
  • ROI Calculation

Key Learning Outcomes of B2B Lead Generation Training

Edstellar’s B2B Lead Generation training for employees will not only help your teams to acquire fundamental skills but also attain invaluable learning outcomes, enhancing their proficiency and enabling application of knowledge in a professional environment. By completing our B2B Lead Generation workshop, teams will to master essential B2B Lead Generation and also focus on introducing key concepts and principles related to B2B Lead Generation at work.

Employees who complete B2B Lead Generation training will be able to:

  • Leverage data sources and analytical tools to identify ideal customer profiles and target companies
  • valuate customer data to identify touchpoints and map key interactions within the customer journey
  • Set measurable KPIs to track the effectiveness of different stages in the marketing and sales funnel
  • Utilize ROI calculation methods to analyze campaign effectiveness and optimize resource allocation
  • Craft targeted value propositions and compelling offers that address customer pain points and drive conversions
  • Develop buyer personas using the B2B persona template to inform targeted messaging and marketing strategies
  • Establish alignment and collaboration between marketing and sales teams for effective campaign planning and execution
  • Employ lead qualification techniques and intent data analysis tools to assess lead quality and prioritize high-potential leads

Key Benefits of the B2B Lead Generation Corporate Training

Attending our B2B Lead Generation classes tailored for corporations offers numerous advantages. Through our on-site/in-house or virtual/online B2B Lead Generation training classes, participants will gain confidence and comprehensive insights, enhance their skills, and gain a deeper understanding of B2B Lead Generation.

  • Provides hands-on experience with planning and managing B2B lead generation campaigns across various media channels 
  • Equips the team with the techniques to assess lead quality and utilize lead intent data to prioritize high-value leads for sales outreach
  • Cultivates ideas in professionals for crafting compelling value propositions and messaging that resonate with specific customer pain points
  • Provides insights into effective collaboration between marketing and sales teams to set measurable KPIs and track campaign effectiveness
  • Develops the required skill in professionals to identify ideal customer profiles and leverage buyer personas to create targeted marketing campaigns
  • Empowers professionals with the skills to analyze customer data and map the customer journey, identifying key touchpoints for targeted engagement
  • Develops the skills to integrate social selling techniques and online/offline marketing efforts to maximize reach and engagement with potential customers

B2B Lead Generation Training Topics and Outline

Our virtual and on-premise B2B Lead Generation training curriculum is divided into multiple modules designed by industry experts. This B2B Lead Generation training for organizations provides an interactive learning experience focused on the dynamic demands of the field, making it relevant and practical.

  1. Set realistic sales targets
    • Strategies for setting targets
    • Key considerations for sales targets
  2. Map key customer journeys
    • Identifying touchpoints
    • Mapping customer interactions
  3. Establish measurable KPIs
    • Importance of KPIs
    • Setting and tracking KPIs for each stage
  4. Calculate campaign ROI
    • ROI calculation methods
    • Analyzing campaign effectiveness
  1. Analyze customer data
    • Data sources and collection
    • Analytical tools for customer insights
  2. Utilize 3rd party data
    • Sourcing and integrating external data
    • Benefits of using external data
  3. Blueprint target companies
    • Identifying ideal company profiles
    • Strategies for targeting key buyers
  4. B2B persona template
    • Creating buyer personas
    • Using personas for targeting and messaging
  1. Align marketing with sales
    • Importance of alignment
    • Strategies for collaboration
  2. Create campaign plans
    • Components of a campaign plan
    • Structuring a comprehensive plan
  3. Budgeting
    • Allocating resources effectively
    • Monitoring and controlling campaign costs
  4. Manage automated campaigns
    • Benefits of automation
    • Tools for campaign management
  1. Assess lead quality
    • Criteria for lead assessment
    • Qualification techniques
  2. Measure lead intent
    • Tools for measuring intent
    • Analyzing intent data
  3. Collaboration with sales
    • Sales and marketing alignment
    • Effective communication and feedback
  1. Craft value propositions
    • Identifying customer pain points
    • Tailoring value propositions
  2. Design response propositions
    • Engaging messaging strategies
    • Creating compelling offers
  3. Optimize landing pages
    • Importance of landing page optimization
    • Techniques for data collection
  1. Plan content for target audiences
    • Content mapping
    • Audience segmentation for content planning
  2. Determine content for key functions
    • Identifying key job functions
    • Tailoring content to roles and responsibilities
  3. Collaborate for content creation
    • Partner selection and collaboration
    • Content creation and promotion strategies
  1. Analyze digital media trends
    • Current trends and their implications
    • Staying updated with industry shifts
  2. Develop a media plan
    • Structuring a media plan
    • Allocating resources across media channels
  3. Integrate social selling
    • Social selling fundamentals
    • Leveraging social platforms for B2B lead generation
  4. Utilize media types effectively
    • Choosing the right media for each stage
    • Optimizing media strategies
  5. Combine online and offline media
    • Integrating online and offline efforts
    • Maximizing reach and engagement

B2B Lead Generation Corporate Training Prices

Our B2B Lead Generation training for enterprise teams is tailored to your specific upskilling needs. Explore transparent pricing options that fit your training budget, whether you're training a small group or a large team. Discover more about our B2B Lead Generation training cost and take the first step toward maximizing your team's potential.

Request for a quote to know about our B2B Lead Generation corporate training cost and plan the training initiative for your teams. Our cost-effective B2B Lead Generation training pricing ensures you receive the highest value on your investment.

Request for a Quote

Our customized corporate training packages offer various benefits. Maximize your organization's training budget and save big on your B2B Lead Generation training by choosing one of our training packages. This option is best suited for organizations with multiple training requirements. Our training packages are a cost-effective way to scale up your workforce skill transformation efforts..

Starter Package

125 licenses

64 hours of training (includes VILT/In-person On-site)

Tailored for SMBs

Most Popular
Growth Package

350 licenses

160 hours of training (includes VILT/In-person On-site)

Ideal for growing SMBs

Enterprise Package

900 licenses

400 hours of training (includes VILT/In-person On-site)

Designed for large corporations

Custom Package

Unlimited licenses

Unlimited duration

Designed for large corporations

View Corporate Training Packages

B2B Lead Generation Course Completion Certificate

Upon successful completion of the B2B Lead Generation training course offered by Edstellar, employees receive a course completion certificate, symbolizing their dedication to ongoing learning and professional development. This certificate validates the employees' acquired skills and serves as a powerful motivator, inspiring them to further enhance their expertise and contribute effectively to organizational success.

Target Audience for B2B Lead Generation Training Course

The B2B Lead Generation training course is ideal for marketing managers, marketing directors, communications managers, marketing executives, business development executives, account executives, and sales executives.

The B2B Lead Generation training program can also be taken by professionals at various levels in the organization.

B2B Lead Generation training for managers

B2B Lead Generation training for staff

B2B Lead Generation training for leaders

B2B Lead Generation training for executives

B2B Lead Generation training for workers

B2B Lead Generation training for businesses

B2B Lead Generation training for beginners

B2B Lead Generation group training

B2B Lead Generation training for teams

B2B Lead Generation short course

Prerequisites for B2B Lead Generation Training

Professionals with a basic understanding of marketing fundamentals, and familiarity with sales processes and strategies can take up the B2B Lead Generation training course.

Bringing you the Best B2B Lead Generation Trainers in the Industry

The instructor-led B2B Lead Generation training is conducted by certified trainers with extensive expertise in the field. Participants will benefit from the instructor's vast knowledge, gaining valuable insights and practical skills essential for success in B2B Lead Generation Access practices.

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Training Delivery Modes for B2B Lead Generation Group Training

At Edstellar, we understand the importance of impactful and engaging training for employees. To ensure the training is more interactive, we offer Face-to-Face onsite/in-house or virtual/online B2B Lead Generation training for companies. This method has proven to be the most effective, outcome-oriented and well-rounded training experience to get the best training results for your teams.

Training Mode

Instructor-led Training

Engaging and flexible online sessions delivered live, allowing professionals to connect, learn, and grow from anywhere in the world.

Training Mode

Instructor-led Training

Customized, face-to-face learning experiences held at your organization's location, tailored to meet your team's unique needs and objectives.

Training Mode

Instructor-led Training

Interactive workshops and seminars conducted at external venues, offering immersive learning away from the workplace to foster team building and focus.

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